Geraldine Smythe – CEO
Geraldine is a multi-award-winning business founder, strategist, business builder, and investor with over 25 years’ experience as a management professional, specializing in strategic growth. She has been involved in various management roles in franchising and children’s education since 2005.
She got her start purchasing 1 territory of the acclaimed Abrakadoodle Art Education franchise in 2005 in Austin, Texas and within 9 months purchased her 2nd unit, effectively providing services to the entire metro area for the next 7 years. She was recognized 6 years running as the #1 or #2 sales producer within the Abrakadoodle international system and earned 40+ performance awards and press for the brand and her business. She and her partner/husband, Paul Phelps (iKids U Franchise’s Vice President and COO) sold their Abrakadoodle businesses profitably in 2012.
Geraldine went on to gain experience after this as a franchise consultant, helping independent businesses create franchising operations, as well as selling new franchises for various children’s education and service franchise concepts operating in the USA, UK, Ireland, and Spain.
Geraldine’s goal is to bring the joy of the iKids U education model to 1000s of children, their parents, and communities all across the US, while helping ambitious, business-minded people to join the iKids U brand and build career paths for success on their own terms. Her personal mission is to be a powerful catalyst in inspiring the human potential in each of us and she considers her afterschool experience in theater and lacrosse to have helped shape her as the creative team-player she’s known to be. She is excited by what the future holds for iKids U, our owners, and our communities, and especially the kids!